The Koshu Highway runs through Hachioji, lined for four kilometers with around 770 ginkgo trees from the Oiwake area to Takao Station. The trees decorate the area all year with different colors and looks. In autumn in particular, the ginkgo leaves turn bright gold, creating a beautiful scene for strolling amid the crisp air. Ichou Festa was established as a venue where those living along the Koshu Highway, longtime and newer residents of Hachioji at large, students, and all people young and old can interact and together enjoy the nature and culture of Hachioji. The festival aims to energize and broaden the city’s development while enabling residents to participate in an array of activities and performances. Unlike many festivals, Ichou Festa was created and is run by the residents themselves, and offers a unique experience for all visitors and participants.